A club with its own branded equipment looks more established than one buying off the shelf. It is also a revenue line — members buy club-branded gear, and that margin stays in the club. Here is what a custom programme actually involves, including the parts that are less appealing than the brochure version.
What can be customised
- Blades — handle colour, laser-engraved club name or logo on the handle, custom blade construction (ply count, core material, thickness), and branded packaging.
- Rubbers — branded packaging and labelling. The rubber itself is manufactured to existing specifications; bespoke rubber compounds are a different order of investment and not realistic at club scale.
- Complete rackets — assembled and branded, supplied ready to play. Usually the most practical entry point for a club programme.
- Clothing — team uniforms with printed or embroidered logos, fabric and colour selection.
- Tournament equipment — table colour schemes, branded barriers and surrounds, scoreboards, umpire chairs.
Minimum quantities
Minimum order quantity depends on the product, the customisation method, and the materials involved — a heat-transfer logo and a custom blade mould sit at opposite ends of the scale. Rather than publish a figure that may not fit your project, we confirm MOQ during requirement discussion. In many cases there is more flexibility than a fixed number would suggest, particularly where standard tooling can be used.
Tell us the product type, the quantity you have in mind, and your branding requirements, and we will come back with the applicable MOQ and pricing.
The process
- Requirement discussion — product, quantity, budget, deadline
- Design mockup — within 7 days
- Sample production — typically 15–30 days, confirmed case by case
- Sample approval — your call, and take your time here
- Mass production — scheduled once the sample is signed off
- Shipping
Sample lead time varies considerably with what is being made. A heat-transfer logo on stock clothing is quick; a blade with a custom handle profile is not. We confirm the timeline for your specific project at the discussion stage rather than quoting an average that will not apply.
If you are working to a tournament deadline, we offer an express service at a 15% rush fee, which moves your order to the front of the production queue. What that translates to in days depends on the product — no rush fee changes the time it takes to cure adhesive or press a handle — so we confirm an achievable date at enquiry rather than quoting one here.
Where clubs over-invest
Three patterns we see repeatedly:
Ordering too much on the first run. A club with 80 members orders several hundred branded rackets because the unit price looked better. Two years later they still have stock, the logo has been redesigned, and the rubber has degraded in storage. Order to demonstrated demand, then reorder.
Customising the wrong thing. Members notice branded shirts and bags. They rarely notice a custom blade construction that cost several times as much to develop. Put the budget where it is visible.
Skipping the sample. A logo that looks correct on screen can print at the wrong scale, sit off-centre, or lose legibility on a curved handle. Approve a physical sample. Always.
A note on seasons
Club orders cluster — everyone wants gear before the season starts, which means everyone orders in the same six-week window and lead times stretch. If your season begins in September, start the conversation in spring. The same order placed in midsummer will not arrive faster for being urgent.
Getting started
If you are considering a first custom programme, the low-risk path is branded clothing, see how members respond, then scale into equipment once you know what sells.
Send us your club size, budget range, and target date, and we will come back with a realistic proposal — including telling you if we think the quantity you have in mind is too high.
